Senior Care Center A Case Study from the Max Impact Family
If the Shoe Fits: The Story of Sava Senior Care Getting the right person who fits in a particular job can be like trying to find the right foot to fit the glass slipper. For Danette Manzi, senior vice president of Sava Senior Care Administrative Services, the ProfileXT™ is a bit like a magic shoehorn.
Manzi brought the ProfileXT to Sava Senior Care last year, but she had also had experience with the assessment tool when she worked in the insurance industry. She has found that it is the key to finding sales associates who fit the positions she needs to fill.
“The ProfileXT got the right people into the right jobs,” says Manzi, who has more than 20 years of experience in selecting long-term care professionals. “Part of our process when we review the outcome of the assessment with our employees is having a very candid discussion on how their thinking and behaviors matched up to our benchmark for high-performing employees. People understood they might be a mismatch for the position. They opted to move into other positions where they could be successful. Sometimes it is a matter of moving them back into the role they are passionate about.”
Sava Senior Care is headquartered in Atlanta, Georgia, with 184 locations in 18 states. The company provides long-term care services to nursing home residents from coast to coast, Manzi says.
The company has used the ProfileXT in a couple of ways. First, all 269 full-time employees in sales and marketing went through the assessment process. “We correlated the results of the assessment to our performance,” Manzi says. “From that point we developed a plan for performance improvement. We also developed training programs in the areas where we needed to enhance the competencies of our team.
Finally, executives also applied the ProfileXT to the hiring process. “Prior to the face-to-face interview, the candidate takes the assessment and we use the assessment Placement Report as part of our behavioral interviewing component. Where we have followed this process, we have seen significant improvement in overall performance.”
Manzi worked with Profiles International directly the first time she used the ProfileXT and was impressed with the organization’s excellent service and quick turnaround. This greatly influenced her decision to stay with Profiles. “The assessment is easy to understand for both our employees and candidates,” she adds. “When I used due diligence again to find the right tool for Sava, this one met our needs. It’s much more comprehensive than others we researched.”
Years later, when the opportunity arose to deploy assessments again at her new organization, she retained SmartMoves, Inc., in San Rafael, California, owned by Barbara Spector, to obtain the assessment tools she needed for Sava Senior Care. “Barbara has been instrumental in bringing a different aspect of working with the assessment tools to us by using the instrument to match traits between the manager and his or her employee. Additionally, we have worked on team dynamics by matching the manager profile with the team’s profiles and performance. So we moved from impacting individual results to impacting team performance.”
Spector says she and Manzi collaborated to build a team spread that showed the characteristics the people on Manzi’s teams had in common. “Ms. Manzi was then able to do coaching and help the manager of the department work with people where there was a big difference in styles. This enabled the teams to work together more harmoniously without as much misunderstanding, stress and conflict.” Spector’s SmartMoves, Inc., became a Profiles strategic partner 10 years ago, and her business has doubled almost every year since, in terms of profitability and number of clients.
Using Profiles’ assessments like the ProfileXT is a no-brainer for executives like Manzi. “Why change something that isn’t broken?”
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