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The Phenomena of Coaching
Coaching continues to have a growing impact in the workplace. One recent study shows the
return on investment averages more than $100,000. In one case, research by MetrixGlobal,
coaching showed a 529% return on investment at a Fortune 500 company before taking into
account significant intangibles and soft dollars.
According to The Hay Group, an International Human Resources firm, as many as 40% of all
Fortune 500 companies are now using professional coaches to varying degrees. Once reserved
for top-level executives, coaching programs are now hitting all levels of management. As the
C-level executives quickly learned, technical and trade skills carry less importance than
interpersonal skills and emotional excellence. Effectively coached executives at the upper levels
realize that these interpersonal skills and self-mastery have a huge payback even with middle and
entry level executives.
Today, the highest ROI is coming from organizations that take an all-inclusive approach to coaching. These firms are seeing an
increase in camaraderie and teamwork as there executives experience coaching at the same time.
Researchers at MetrixGlobal found that three quarters of respondents indicated a significant are very significant impact on at
least one of the business measurements coaching programs sought to improve. Coaching programs typically seek to improve:
Coaching arrangements are typically for four to twelve months; however at the top levels of an organization undergoing
downsizing or a merger, coaching may last longer.
Professional coaches are typically former executives. Many have had special training and some use structured programs such as
Max Impact’s Catapult®. Success from the program can be staggering. Catapult® uses a unique blend of assessments and
individualized goals to achieve results in excess of expectations. For example, a Sales Vice President was able to Catapult® his
company’s sales from a double digit decrease to double digit increase by using the interpersonal skills he learned to extract
untapped potential from his salespeople.
Coaching is only for those serious about achievement. In order to have an effective program, the individual being coached needs
to be fully connected to the vision of the world once they are successful. In multi-level structures, coaching is most successful
when the top level participates along with the other management levels. Individual coaching is also successful when the
executive sees coaching as a positive to their career, enabling them to catapult their abilities above others in the organization.
However no matter who is being coached or the circumstances, the benefit and ROI from coaching will be significant.
©2007 Max Impact Corporation
Coaching continues to have a growing impact in the workplace. One recent study shows the
return on investment averages more than $100,000. In one case, research by MetrixGlobal,
coaching showed a 529% return on investment at a Fortune 500 company before taking into
account significant intangibles and soft dollars.
According to The Hay Group, an International Human Resources firm, as many as 40% of all
Fortune 500 companies are now using professional coaches to varying degrees. Once reserved
for top-level executives, coaching programs are now hitting all levels of management. As the
C-level executives quickly learned, technical and trade skills carry less importance than
interpersonal skills and emotional excellence. Effectively coached executives at the upper levels
realize that these interpersonal skills and self-mastery have a huge payback even with middle and
entry level executives.
Today, the highest ROI is coming from organizations that take an all-inclusive approach to coaching. These firms are seeing an
increase in camaraderie and teamwork as there executives experience coaching at the same time.
Researchers at MetrixGlobal found that three quarters of respondents indicated a significant are very significant impact on at
least one of the business measurements coaching programs sought to improve. Coaching programs typically seek to improve:
- Communication.
- Adaptability to change.
- Ability to lead others.
- Ability to develop others.
- Work group productivity.
- Employee satisfaction.
- Customer satisfaction.
- Financial results.
- Quality.
- Sales.
Coaching arrangements are typically for four to twelve months; however at the top levels of an organization undergoing
downsizing or a merger, coaching may last longer.
Professional coaches are typically former executives. Many have had special training and some use structured programs such as
Max Impact’s Catapult®. Success from the program can be staggering. Catapult® uses a unique blend of assessments and
individualized goals to achieve results in excess of expectations. For example, a Sales Vice President was able to Catapult® his
company’s sales from a double digit decrease to double digit increase by using the interpersonal skills he learned to extract
untapped potential from his salespeople.
Coaching is only for those serious about achievement. In order to have an effective program, the individual being coached needs
to be fully connected to the vision of the world once they are successful. In multi-level structures, coaching is most successful
when the top level participates along with the other management levels. Individual coaching is also successful when the
executive sees coaching as a positive to their career, enabling them to catapult their abilities above others in the organization.
However no matter who is being coached or the circumstances, the benefit and ROI from coaching will be significant.
©2007 Max Impact Corporation
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| December 22 2007 |