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Hats at the boutique
Because her niece had offered to manage her small
neighborhood boutique the store’s proprietor was able to
take her first vacation in years. Trying not to be overly
demanding, the aunt left only two instructions. First was
to simply maintain friendly, courteous relationships with
the customers. The second was, time permitting, she
throw out two racks of old hats that the aunt had been
meaning to discard but had not had the opportunity.
Upon her return the proprietor noticed the shop had been
well shopped and much of the inventory had been sold.
“You must have been very busy,” the aunt inquired.
“Yes, there were a lot of customers while you were gone,”
the niece said.
“Did you have to mark anything down?” asked the aunt.
“Oh, no! Everything sold at full price,” the niece reassured
the aunt.
Surprised and pleased, the aunt then noticed that not only
did the niece sell a record number of items, she had been
able to discard the two racks of hats.
“Was there enough room in the trash?” the aunt asked.
“Well, I didn’t actually throw them out,” said the
entrepreneurial niece, “I sold them too.”
“How on earth did you manage that, they had been here
for a year or more?”
“It was simple,” replied the niece. “All I did was put a sign
in the window that read 'Hats too high priced for the
average woman.' The hats sold out in just two days."
Life Lesson: When people perceive value, price is not an
abject.
About MaxImpact
MaxImpact is a training and development organization
based in Rochester Hills. Their products and services
connect teams to a shared vision. For information on
MaxImpact, visit www.getmaximpact.com, call 248-802-
6138, or write rick@getmaximpact.com.
©2008 Max Impact Corporation
Because her niece had offered to manage her small
neighborhood boutique the store’s proprietor was able to
take her first vacation in years. Trying not to be overly
demanding, the aunt left only two instructions. First was
to simply maintain friendly, courteous relationships with
the customers. The second was, time permitting, she
throw out two racks of old hats that the aunt had been
meaning to discard but had not had the opportunity.
Upon her return the proprietor noticed the shop had been
well shopped and much of the inventory had been sold.
“You must have been very busy,” the aunt inquired.
“Yes, there were a lot of customers while you were gone,”
the niece said.
“Did you have to mark anything down?” asked the aunt.
“Oh, no! Everything sold at full price,” the niece reassured
the aunt.
Surprised and pleased, the aunt then noticed that not only
did the niece sell a record number of items, she had been
able to discard the two racks of hats.
“Was there enough room in the trash?” the aunt asked.
“Well, I didn’t actually throw them out,” said the
entrepreneurial niece, “I sold them too.”
“How on earth did you manage that, they had been here
for a year or more?”
“It was simple,” replied the niece. “All I did was put a sign
in the window that read 'Hats too high priced for the
average woman.' The hats sold out in just two days."
Life Lesson: When people perceive value, price is not an
abject.
About MaxImpact
MaxImpact is a training and development organization
based in Rochester Hills. Their products and services
connect teams to a shared vision. For information on
MaxImpact, visit www.getmaximpact.com, call 248-802-
6138, or write rick@getmaximpact.com.
©2008 Max Impact Corporation
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| July 7, 2008 |