Not enough can said about the value of a professional
headshot, a picture of you from the shoulders up. In one
sense your headshot is your brand logo. It separates you
from others by immediately conveying the value you bring to
customers, employers and those with whom you network.
When many people look at sites such as LinkedIn they make
a very rapid opinion on your seriousness as a business
person. The lack of a head shot shouts "I'm just giving this a
try" or “I have no idea how to use modern technology.”

Here are three more reasons you want to add a professional
headshot to your toolbox:

Intentions.
As just said, having a headshot shows you are serious about
business. People that use their company’s logo resending a
subliminal message that the company is more important
than they are as an individual. Those who say the company
logo here the message, "I'm here to sell".  Successful
networkers are looking for synergistic relationships, they are
not looking to buy your products. When you realize that,
business referrals from networking will soar.

Opinion Editorials.
One of the best ways to set yourself up as an expert in your
field is to get in the habit of writing editorials. Online sites,
such as
Ezine Articles, LinkedIn posts, and Article Blast, can
get you high level visibility fast. At the same time do not
under estimate the power of print media. If you have
submitted an article through an online service you may get a
call from the print media asking either to reprint it were to
have a modified version for them to print. However before
they will print it they must have a headshot of high quality
readily available. Simply put, they will NOT publish an op-ed
or opinion piece without one.

First Meetings.
When you meet someone for the first time send them your
headshot. People feel much more comfortable about
meeting a stranger, albeit a professional, when they know
what they look like. This major headshot must be a recent
photo. What an embarrassment it would be if you were
sitting at a Panera Bread waiting to meet new business
contact when somebody walks up to you and ask if your son
or daughter are there.


Related resources:
LinkedIn head shots:
3 advantages
More business by the numbers here,